- 4C Acquires Teletrax To Link Social, Search With Television Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 31, 2015
Chicago-based 4C, a data science software company, has acquired Netherlands-based Teletrax ...
- Former Top Gear Trio Sign Three-Year Top Gear Deal With Amazon Prime
Around the Net In MAD London, Sean Hargrave - Friday, July 31, 2015
Jeremy Clarkson, Richard Hammond and James May are to make a n ...
- Search Advertising Needs Stronger Connection To YouTube, Facebook Videos
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 29, 2015
Facebook may have a strong ad placement infrastructure for television campaigns, b ...
- Lidl Spending Twice As Much On Advertising As Other Supermarkets
Around the Net In MAD London, Sean Hargrave - Wednesday, July 29, 2015
Lidl spent more than double the amount of Tesco in the fir ...
- The Donald Trumps Cable News
MediaDailyNews, Steve Sternberg - Wednesday, July 29, 2015
You can almost see cable news reporters starting to panic. They simp ...
- ITV Profits Up, Despite Viewer Dip
Around the Net In MAD London, Sean Hargrave - Tuesday, July 28, 2015
ITV reported a 25% increase in pre-tax profits despite a 4% dr ...
- TV Ad Spend Up 11.5% - Not Bad For The Channel The Internet 'Killed'
London Blog, Sean Hargrave - Tuesday, July 28, 2015
Internet advertising continues to rise as ad spend increases. But if y ...
- Search, Meerkat To Bring Live Streaming TV Indexed In Near Real-Time
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2015
Television personalities like Al Roker are reaching from traditional broadcasting into t ...
- BBC Rumoured To Launch iTunes-Style Download Service
Around the Net In MAD London, Sean Hargrave - Monday, July 27, 2015
The BBC is to begin selling digital downloads of over 10,000 hou ...
- YouTube's Journey To Reinvent Television On Mobile
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 23, 2015
YouTube CEO Susan Wojcicki promised to add virtual reality and 3D suppo ...
- Aunt Bessie's Signs GBP6m 'I'm A Celebrity...' Deal
Around the Net In MAD London, Sean Hargrave - Thursday, July 23, 2015
The company has agreed to a three-year deal believed to be wor ...
- O2 Get Rugby Fans To 'Wear The Rose' For England
Around the Net In MAD London, Sean Hargrave - Wednesday, July 22, 2015
The operator is co-hosting the official sendoff for the team, who wi ...
- Kline Joins Comcast's Visible World As President, COO
Real-Time Daily, Tyler Loechner - Tuesday, July 21, 2015
Visible World, the TV ad-targeting firm that was acquired by Comcast la ...
- Programmatic's $10 Billion Milestone: Display First, TV Next
RTBlog, Tyler Loechner - Tuesday, July 21, 2015
Here's a projection put into perspective: IPG Mediabrands' Magna Global projects th ...
- Labor Day Searches - What Marketers Need To Know
SearchBlog, Laurie Sullivan - Tuesday, July 21, 2015
Connecting with consumers during their time of need has been Google's mant ...
- Government Considering BBC Subscriptions
Around the Net In MAD London, Sean Hargrave - Monday, July 20, 2015
The BBC could be partly funded by subscriptions on top of ...
- CBS All Access Expands To Most Of U.S.
MediaDailyNews, Wayne Friedman - Friday, July 17, 2015
CBS All Access -- CBS' stand-alone digital video streaming service -- wi ...
- Hulu May Debut Ad-Free Service
MediaDailyNews, Wayne Friedman - Friday, July 17, 2015
Hulu is considering offering up an ad-free stand-alone service -- in ...
- TubeMogul Plugs Into Placemedia's Programmatic TV Platform
Real-Time Daily, Tyler Loechner - Friday, July 17, 2015
TubeMogul, a programmatic video ad platform, has plugged into Placemedia's television supply-si ...
- Search Makes YouTube A More Valuable Media Property
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 17, 2015
Viewers can't search through television commercials and how-to tips on broadcast T ...
- Government Questions Whether BBC's Growth Should Be Checked
Around the Net In MAD London, Sean Hargrave - Friday, July 17, 2015
Unveiling the government's green paper on the future of the BBC yesterda ...
- Moving Transgender @YouTube Video Airs On TV
MediaDailyNews, Laurie Sullivan - Thursday, July 16, 2015
Google took a YouTube video and aired it on TV during t ...
- Starz Taps Hirsch As Prez, Global Marketing
MediaDailyNews, Wayne Friedman - Thursday, July 16, 2015
Jeffrey Hirsch, a senior Time Warner Cable marketing executive, will take ...
- BBC Worldwide Boss Refuses To Consider UKTV Sale
Around the Net In MAD London, Sean Hargrave - Wednesday, July 15, 2015
The boss of the BBC's commercial arm has resisted calls to se ...
- BBC Annual Reports Denies Waste, Defends Right To Make Popular TV
Around the Net In MAD London, Sean Hargrave - Tuesday, July 14, 2015
The broadcaster's annual report argues that a decision by the director genera ...
- Why Nielsen Is Forced To Model Even Though It Is Bad Research
MediaDailyNews, Steve Sternberg - Tuesday, July 14, 2015
The problem with TV modeling is that it's not good research f ...
- BBC Likely To Be Forced To Ditch Reality TV And Curtail Its Website
Around the Net In MAD London, Sean Hargrave - Monday, July 13, 2015
The BBC is facing its most extensive changes in a generation ...
- Culture Secretary Names Industry Leaders Advising On BBC Charter Renewal
Around the Net In MAD London, Sean Hargrave - Monday, July 13, 2015
Culture Secretary John Whittingdale has published the list of industry leaders s ...
- Will Digital Content Sharing Be The Price BBC Pays For Charter Renewal?
London Blog, Sean Hargrave - Monday, July 13, 2015
The BBC faces an uncomfortable year as vocal critics are appointed ...
- BT Calls For Probe Of Sky's Dominance
Around the Net In MAD London, Sean Hargrave - Friday, July 10, 2015
BT has escalated its war of words with Sky, saying that i ...