- Cable News: The True Unreality
TV Everywhere, Steve Sternberg - Wednesday, September 28, 2016
The other day I saw an interesting story on MSNBC saying th ...
- Who Sees That YouTube Ad? And Who's Really Streaming?
VidBlog, P.J. Bednarski - Tuesday, September 27, 2016
Advertising Week brings out the studies. Zefr today analyzes the weird (a ...
- AT&T Adds DirecTV Mobile/TV Everywhere To Addressable Platform
Television News Daily, Wayne Friedman - Wednesday, September 21, 2016
Already offering nearly 14 million addressable TV households through DirecTV, AT&T wi ...
- Fixing The Emmys
TV Everywhere, Steve Sternberg - Wednesday, September 21, 2016
This past Sunday's Emmy Awards broadcast was the lowest-rated ever. Before tha ...
- Cross-Promotion: Cable Does It, Why Can't Broadcast?
TV Everywhere, Steve Sternberg - Wednesday, September 14, 2016
I was watching the season finale of TNT's "The Last Ship," a ...
- Better Program Stacking Deals Can Increase TV Sampling
TV Watch, Wayne Friedman - Monday, September 12, 2016
Despite the ever-growing variety of traditional TV/video programming, there's still a rou ...
- Emmy Prediction: We Already Have Our Big Winner
TV Everywhere, J. Max Robins - Wednesday, September 7, 2016
The Emmy Awards are a handful of days away, but we alrea ...
- Adobe Rolls Out Dynamic Ad Insertion Platform For TV Everywhere
MediaDailyNews, Laurie Sullivan - Tuesday, September 6, 2016
Adobe on Tuesday will roll out a new approach to the conce ...