- Data Problems Get In The Way Of GenAI
Email Insider, Ray Schultz - Monday, March 18, 2024
Data problems such as the lack of customer profiles are holding ma ...
- BT Has Business' 'Back' In First Work By Adam&EveDDB
MAD, Fern Siegel - Friday, March 15, 2024
BT's expertise is positioned as a trusted partner underpinning the digital econ ...
- Global FAST Platforms On The Rise - Up To 7.5 Services In The U.S.
Television News Daily, Wayne Friedman - Wednesday, March 13, 2024
The number of global subscription video streaming platforms has declined among vid ...
- Britain May Try To Block Foreign Countries From Owning Newsrooms In Country
Publishers Daily, Ray Schultz - Tuesday, March 12, 2024
The issue is being raised over Redbird IMI's proposed purchase of "T ...
- Above+Beyond To Handle Itsu's Creative, Shape Brand Platform
Accounts on the Move, Fern Siegel - Wednesday, February 28, 2024
The chain of East Asian-inspired fast-food restaurants and grocery is kick-starting i ...
- Publishers Tell UK Parliament: Save Us From AI-Driven Copyright Infringement
Publishers Daily, Ray Schultz - Wednesday, February 28, 2024
Executives from 'The Guardian,' 'Financial Times' and other publications weigh in ...
- Derelict Security: Most Firms Suffered Phishing Attacks Last Year
Email Insider, Ray Schultz - Wednesday, February 28, 2024
Microsoft 365 accounts were vulnerable to phishing attacks, Egress says in i ...
- Meta Expands Instagram Creator Marketplace Access, Tests AI Recommendations
MediaDailyNews, Colin Kirkland - Friday, February 23, 2024
Meta is testing a machine learning-based feature that recommends the best collaboration ...
- Stagwell Acquires London's Sidekick, Aligns It With Consultancy Allison
MAD, Steve McClellan - Thursday, February 22, 2024
Sidekick is a collective of specialist agencies focused on experiential, digital storytellin ...
- Springing For Data: Brands Are Spending More On The Ecosystem This Year
Email Insider, Ray Schultz - Wednesday, February 21, 2024
Email is the top channel in data usage, Winterberry Group reports. Th ...
- M&C Saatchi Taps Jo Bacon As CEO Of Revamped Agency
MAD, Fern Siegel - Friday, February 16, 2024
The appointment follows M&C's reorganization of its U.K. operations into a sing ...
- Talk Of Google Lawsuit Around Privacy Sandbox Rumbles Through Industry
Search & Performance Insider, Laurie Sullivan - Monday, February 19, 2024
Captify CPO Amelia Waddington says she would not be surprised if ...
- Slack Furthers AI Investment, Launches Automatic Summary, Search Tools
MediaDailyNews, Colin Kirkland - Wednesday, February 14, 2024
The workplace communications platform is rolling out new generative AI features includi ...
- 'Bloomberg News' Names Shona Ghosh As A Senior Tech Editor
Publishers Daily, Ray Schultz - Wednesday, February 14, 2024
Ghosh has served as a deputy executive editor at Business Insider. ...
- The ROI Mood: Email Ranks As One Of The Most Effective Channels
Email Insider, Ray Schultz - Wednesday, February 14, 2024
It's not easy finding new ideas for content that generates high engagemen ...
- TikTok Forms Partnership With British Olympic, Paralympic Teams
MediaDailyNews, Colin Kirkland - Tuesday, February 13, 2024
Great Britain's Olympic and Paralympic teams announced they will partner with TikT ...
- B2B Dare: The Ecommerce Hurdles And Tools For 2024
Email Insider, Ray Schultz - Tuesday, February 13, 2024
Many firms are coping with siloed data and other issues, Forrester repor ...
- Echo Falls Uses Wine Labels To Explain Super Bowl To U.K. Fans
Out to Launch, Fern Siegel - Friday, February 9, 2024
A California wine is capitalizing on the Swift-Kelce romance by targeting U. ...
- Most UK Publishers Believe They Can Handle Digital Challenges
Publishers Daily, Ray Schultz - Thursday, February 8, 2024
They are exploring uses for generative AI, Association of Online Publishers repo ...
- Expedia Group Is Netflix's First Global Advertising Partner
Television News Daily, Wayne Friedman - Tuesday, February 6, 2024
Expedia is embarking on a multi-country ad campaign on Netflix's ad-supported pl ...
- Amazon And UK Publisher Reach A Deal On First-Party Data: Report
Publishers Daily, Ray Schultz - Monday, February 5, 2024
Arrangement will help compensate for the loss of third-party cookies. ...
- Easy Goes Gen Z: They Are Least Suspicious, But Most Likely To Opt Out
Email Insider, Ray Schultz - Thursday, February 1, 2024
Gen Z seems to have a particular aversion to being on ema ...
- UK Publishers Must Now Include A 'Reject All Cookies' Button On Their Sites
Publishers Daily, Ray Schultz - Thursday, January 25, 2024
This may lead some publishers to demand payment for subscriptions. ...
- Sturdy, Consistent Wrestling Is A No-Brainer For Netflix
TVBlog, Adam Buckman - Thursday, January 25, 2024
By partnering with the WWE, Netflix is making a sure bet ...
- 'The Ankler' Hires Manori Ravindran As London Writer, Launches TV Newsletter
Publishers Daily, Ray Schultz - Tuesday, January 23, 2024
The new newsletter, Series Business, will be led by Elaine Low. ...
- Will Netflix's $5B WWE Deal Give A Boost To Its Ad Business?
Television News Daily, Wayne Friedman - Tuesday, January 23, 2024
Netflix will be exclusive partner for WWE content including "Raw" programming. T ...
- S4 Capital Expecting 2023 Organic Revenue Drop Of 4%
MAD, Steve McClellan - Monday, January 22, 2024
Company shares fell 4% on the news. In November, the firm sa ...
- Predictions For Future Google Performance And Monetization Strategies
Search & Performance Insider, Laurie Sullivan - Friday, January 19, 2024
What will Google look like in 2050? SEO experts at content performan ...
- Analyst Boosts Netflix '24 Ad Forecast To $2.1B, Cites Faster Ad-Option Growth
MediaDailyNews, Joe Mandese - Thursday, January 18, 2024
The revised New Street Research forecast projects Netflix will add 13 milli ...
- Stephen Fry Narrates Podcast, Part Of Missing People Campaign
MAD, Fern Siegel - Tuesday, January 16, 2024
A novel awareness campaign underscores the pain of those whose loved on ...