- Local.com Buys Rovion To Better Monetize Net
Online Media Daily, Gavin O'Malley - Wednesday, February 16, 2011
Deeming dynamic and video advertising too vital to be left to ...
- Depressed? Reach For Video Games, Not Antidepressants
Online Media Daily, Laurie Sullivan - Wednesday, February 16, 2011
Do casual video games reduce depression, stress and anxiety? The East Caroli ...
- YuMe Strengthens Executive Team
Online Media Daily, Gavin O'Malley - Tuesday, February 15, 2011
Bolstering its management team in an increasingly hostile market, video ad netwo ...
- Getting The Most From Your Social Video
Video Insider, Corey Weiner - Wednesday, February 16, 2011
Having run hundreds of social video campaigns for major brands over t ...
- Online Video Marketing: Why View Counts Don't Matter
Video Insider, David Murdico - Tuesday, February 15, 2011
Some online video and social media marketing campaigns are launched to bui ...
- Netflix Available -- Finally! -- On Boxee
Around the Net In Media, Phyllis Fine - Monday, February 14, 2011
After many missed deadlines that irritated early adopters of the device, Box ...
- Dance-Off Wins Fans For Upstart Chip Brand
Marketing Daily, Karlene Lukovitz - Saturday, February 12, 2011
Food Should Taste Good, Inc., a five-year-old all-natural tortilla chip maker bas ...
- Three Ways Brands Can Act More Like Partners On YouTube
Video Insider, Matt Ballek - Monday, February 14, 2011
Videos made by YouTube Partners have been completely trouncing those made ...
- 4H PSA Spotlight Contributions By Young People
Marketing Daily, Aaron Baar - Thursday, February 10, 2011
"The 4H is in just about every community in the nation," sa ...
- Top Video Ad Networks Benefit A Shifting Media Landscape
Video Insider, Michael Shehan - Thursday, February 10, 2011
We've seen some consolidation in the video ad industry over the la ...
- AT&T's 'Don't Text And Drive' Video Pulls No Punches
Marketing Daily - Top of the News, Thom Forbes - Wednesday, February 9, 2011
"Nothing to 'LOL' about here....," a Facebook friend had written and, li ...
- Tuned In: 2010 Locks In Web as a Video Medium
VidBlog, Steve Smith - Wednesday, February 9, 2011
The trajectory of online video use has been on a hockey sti ...
- Super Bowl Ads: Auto Ads Drove Buzz
Online Media Daily, Laurie Sullivan - Monday, February 7, 2011
Brands spent millions for ads during the Super Bowl. Groupon was slamm ...
- Five Reasons to Launch Holiday-Related Video and Viral Marketing Campaigns
Video Insider, David Murdico - Tuesday, February 8, 2011
Each year, we're seeing more and more video campaigns launching for vir ...
- Brands Don't Reach Web Video Users
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 7, 2011
More and more people, particularly young people are skipping TV entirely f ...
- Media Brands Dominate Consumer Loyalty, Netflix Surpasses Apple As No. 1
MediaDailyNews, Joe Mandese - Monday, February 7, 2011
Media brands were among the strongest - and two of them Netfl ...
- TiVo's Ad Scorecard Measures Brand Effectiveness
MediaDailyNews, Wayne Friedman - Friday, February 4, 2011
Which brands hold on to their viewers the longest in a D ...
- Tackling Video Click-to-Play Vs. Auto-Play Pre-Roll Advertising
Video Insider, Ashkan Karbasfrooshan - Monday, February 7, 2011
Reality #1: For a visual medium, video is anything but transparent. Everywhe ...
- Digital Video: Time To Tell Traditional TV Advertisers Your Compelling And Easy-To-Understand Story
TV Watch, Wayne Friedman - Friday, February 4, 2011
Digital video executives still know what traditional TV advertisers want: the rig ...
- Worldwide: Argyle TV Pushes Global Channels
MediaDailyNews, Wayne Friedman - Wednesday, February 2, 2011
Another third-party digital television video channel has started up with a hea ...
- Online Viewers Decrease TV Time, Up Video Watching
Online Media Daily, Gavin O'Malley - Wednesday, February 2, 2011
Has online video viewing reached a plateau? Well, while a full 6 ...
- Why Super Bowl Ads Should Cost Five Times As Much
Video Insider, Richard Smullen - Thursday, February 3, 2011
Are Super Bowl commercials worth more than $2.6 million for :30? ...
- 'Angry Birds' Pitches Animated Film 'Rio' At Super Bowl
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 2, 2011
Twentieth Century Fox is using avian characters from Rovio's "Angry Birds" mobi ...
- Microsoft/Google Wars Move To Web Video
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, February 2, 2011
On the heels of, er, Clickstreamgate, Microsoft is accusing Google of fo ...
- Video Will Surf High on the Mobile Data Wave
VidBlog, Steve Smith - Wednesday, February 2, 2011
If there were any doubt that the mobile moment has arrived a ...
- Social Video And Sharing: What To Expect
Video Insider, - Wednesday, February 2, 2011
An online video share is one of the highest compliments a consum ...
- Case Against Online Video Distributor Asks: What Is A Cable System?
PolicyBlog, Wendy Davis - Tuesday, February 1, 2011
A coalition of digital rights groups is backing ivi TV, a start- ...
- Cord Cutters Suffer the 'Paradox of Choice'
VidBlog, Steve Smith - Tuesday, February 1, 2011
We speculate a lot about how many people out there in Ameri ...
- The New Math: (Content x Advertisement) = Contentment
Video Insider, Roy Baharav - Tuesday, February 1, 2011
What will happen to the advertising industry when online content can ...