- Australia's MCN Taps AOL's Adap.tv To Create Private Programmatic TV Exchange
Real-Time Daily, Tyler Loechner - Friday, October 31, 2014
Multi Channel Network (MCN), one of Australia's largest media advertising companies, h ...
- Foxtel Takes Programmatic Video In-House With TubeMogul
Real-Time Daily, Tyler Loechner - Friday, October 31, 2014
Chalk another one up for the in-house programmatic trend. Foxtel, the lar ...
- Instagram Launches Video Ads With Disney And Activision
Around the Net In MAD London, Sean Hargrave - Friday, October 31, 2014
Instagram is now selling video ad inventory, partnering with Disney and Activisi ...
- Bing Adds Search For Animated GIFs
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 31, 2014
Bing followed the Internet's obsession with snippets or video clips. On Thursd ...
- Mobile Video Advertising Is Riding A High - But What About Brand Safety And Viewability?
London Blog, Sean Hargrave - Friday, October 31, 2014
Mobile video advertising spending is trebling as new channels and inventory beco ...
- Chevrolet Touts Colorado Mid-Size Truck As Truck-Guy Talisman
Marketing Daily, Karl Greenberg - Thursday, October 30, 2014
It's prime time for mid-size trucks. But forget bales of hay a ...
- Time Warner Cable Reports Video Revs Dip, But Broadband Grows
MediaDailyNews, Wayne Friedman - Thursday, October 30, 2014
Time Warner Cable continues to lose steam with its video business, b ...
- Big Video Data: The Value Of Going Viral
Video Insider, Eric Hoffert - Friday, October 31, 2014
Everybody wants to make a viral video. Some content publishers have the ...
- DoubleVerify Sued For Telling Advertisers FilmOn Infringes Copyright
Online Media Daily, Wendy Davis - Thursday, October 30, 2014
Online compliance company DoubleVerify has wrongly classified FilmOn as a copyright infring ...
- Dobrow's Take On This Year's Crop Of Branded Halloween Videos
Video Critique, Larry Dobrow - Thursday, October 30, 2014
Halloween, what happened to you, man? You used to be all abo ...
- Where Are All The Big Halloween Video Campaigns?
Video Insider, Mallory Russell - Thursday, October 30, 2014
Brands love to create online video campaigns for big events. They produ ...
- Half YouTube Consumption Now Mobile -- Subscription Model Considered
Around the Net In MAD London, Sean Hargrave - Wednesday, October 29, 2014
Half of all YouTube views are now coming from mobile devices, accordi ...
- YouTube Mulling New Subscription Service
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 28, 2014
Trying to find a way to keep YouTube stars happily generating profit ...
- Fear Overload Puts AdWords To Work During Halloween
SearchBlog, Laurie Sullivan - Wednesday, October 29, 2014
Fear Overload puts on the ultimate adults-only Halloween events to frighten t ...
- Report: Online Video Casts Wider Net To Auto, Restaurants, Finance
Video Insider, Daisy Whitney - Wednesday, October 29, 2014
A broader range of marketers are spending money in online video campaig ...
- YouTubeFlix: Google Readying Ad-Free Subscription Model
Around the Net In Media, Joe Mandese - Tuesday, October 28, 2014
Google is working on an advertising-free, paid subscription model for YouTube, repor ...
- NYTimes.com Goes Big On Video
MediaDailyNews, Erik Sass - Monday, October 27, 2014
The New York Times Web site is getting into video in ...
- Here's the Best-Ever Explanation of the Futility of the Ad Banner
Mediapsssst, Richard Whitman - Monday, October 27, 2014
In, perhaps the best explanation of the futility of ad banners ev ...
- NEW! For Halloween, Trulia Conducts A Haunted Open House
Out to Launch, Amy Corr - Monday, October 27, 2014
It appears that Halloween is the favorite holiday of the folks ...
- Cross-Device Marketing No Longer Hypothetical: Use Up 59%
RTBlog, Tyler Loechner - Tuesday, October 28, 2014
The notice had been given and the introduction made, and now cross-devi ...
- Facebook Predicted To Post 60% Rev Gain, News Ads Power Growth
Social Media & Marketing Daily, Mark Walsh - Monday, October 27, 2014
Facebook made big news last month with the relaunch of Atlas, extendi ...
- The Always Engaging Consumer And The Good Old Funnel
Video Insider, Paul Bremer - Monday, October 27, 2014
As consumers are spending more time with media than ever before, th ...
- SVOD Cos. To Spend Nearly $7B In 2015
MediaDailyNews, Wayne Friedman - Friday, October 24, 2014
Big TV producers/networks will see revenue from subscription video-on-demand services rise ...
- NEW! Romantic Hubby Uses WEMO To Rig House And Surprise Wife On Anniversary
Out to Launch, Amy Corr - Friday, October 24, 2014
WEMO might be the closest thing to "The Jetsons" we'll ever se ...
- Unruly Takes Control Of Quality, Launches Programmatic Ad Platform For Viewable-Only Video Buys
Real-Time Daily, Tyler Loechner - Thursday, October 23, 2014
Unruly, a marketing tech company with a focus on social video advertisin ...
- Adform Taps StickyAds For Programmatic Video Supply
Real-Time Daily, Tyler Loechner - Thursday, October 23, 2014
Adform, a Denmark-based demand-side platform (DSP), on Thursday announced a partnership wi ...
- TubeMogul Integrates comScore vCE Into Programmatic Video Platform
Real-Time Daily, Tyler Loechner - Thursday, October 23, 2014
Programmatic video ad platform TubeMogul this week announced it has integrated comScore ...
- Worldwide Subscription Video-On-Demand To Grow Nearly 30% In Revenue In 2014
MediaDailyNews, Wayne Friedman - Wednesday, October 22, 2014
Spending on subscription video-on-demand services will continue to climb at double-digit percenta ...
- Google DoubleClick's Tool Chest Gets Filled With Creative Shortcuts
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 22, 2014
Google filled the DoubleClick chest with more tools Wednesday -- 13 n ...
- JBL's 'Reflect BT Wireless Headphones - Epic Fail' Is A Perfect Fit
Video Critique, Larry Dobrow - Thursday, October 23, 2014
It's still rare that marketing content is crafted in such a mann ...