- Women Find Facebook Friends Annoying
The Social Graf, Erik Sass - Thursday, March 31, 2011
Gender stereotypes are great for stirring the pot, and this opportunity ...
- Advertising To Women/Moms -- A Brief History
Engage:Moms, Mary Kay Modaffari - Wednesday, March 30, 2011
With March being Women's History Month, sharing a retrospective on how advertisi ...
- SheKnows Launches Social Media Platform, Dares
Online Media Daily, Gavin O'Malley - Monday, March 28, 2011
Women's media network SheKnows is expected to debut a new social med ...
- Study: Female Investors Need Personal Interaction
Marketing Daily, Tanya Gazdik - Wednesday, March 23, 2011
According to Mintel's data, 39% of female investors say their primary sour ...
- Hallmark Channels Positioned Under Crown Media Networks
MediaDailyNews, Fern Siegel - Wednesday, March 23, 2011
Hallmark Channel's corporate parent has announced a new name -- Crown Med ...
- WSJ.com Winning Formula: Target Female Readers
MediaDailyNews, Erik Sass - Monday, March 21, 2011
Anyone who has read The Wall Street Journal regularly over the yea ...
- What TED Can Teach Us About Marketing To Women
Engage:Boomers, Stephen Reily - Monday, March 21, 2011
I recently attended the annual TED Conference, which gathers attendees each ye ...
- Lauder Launches Idealist With Multi-Ethnic Models
Marketing Daily, Sarah Mahoney - Sunday, March 20, 2011
Estée Lauder is launching a new skincare line called Idealist, and ...
- A Bigger-Picture View
Marketing: Green, MJ Jolda - Wednesday, March 16, 2011
I recently moderated a panel sponsored by Women's Network for a Sustainab ...
- Avon, Witherspoon Expand Antiviolence Campaign
Marketing Daily, Sarah Mahoney - Monday, March 7, 2011
As in past years, the campaign will be spearheaded by actress Ree ...
- iVillage Unveils 'App Network'
Online Media Daily, Mark Walsh - Thursday, March 3, 2011
iVillage has app fever. On the heels of launching its "Red Carp ...
- Fisher's GalTime Site Gives Broadcasters Cross-Platform Ad Options
MediaDailyNews, - Wednesday, March 2, 2011
Fisher Communications has launched GalTime in 134 markets around the country, ...