- Women Feel More Stressed Yet More Powerful
Marketing Daily, Sarah Mahoney - Tuesday, June 28, 2011
Nielsen looked at women in 21 countries, and found that almost 8 ...
- Puma Showcases Women's Soccer Stars
Marketing Daily, - Tuesday, June 28, 2011
Puma is launching a marketing program around its sponsorship of professional women ...
- Summer's Eve Declares 'That's Vaginal!'
Marketing Daily, Tanya Gazdik - Thursday, June 23, 2011
The video features Carlton, a scholarly talking cat, who is on ...
- Men 'Savvier' Networkers Than Women
Online Media Daily, Mark Walsh - Wednesday, June 22, 2011
Per a LinkedIn study, men are savvier networkers than women, judging ...
- Women Remain An Untapped Market
Marketing: Sports, Brian Grey - Tuesday, June 21, 2011
What is missing is more focus on this impressionable young female audien ...
- Magazines Launch Parties To Put Selves, Brands Into Women's Hands
Around the Net In Media, Phyllis Fine - Friday, June 17, 2011
Redbook and Kiwi are just two of several magazines that are looki ...
- Q&A: Differences In Gen Y, Gen X, Boomer Women
Marketing Daily, Sarah Mahoney - Thursday, June 16, 2011
Baby Boomer women are actually less worried about price, and more op ...
- Oprah Wraps TV Show, Laser Focus On OWN
MediaDailyNews, David Goetzl - Thursday, June 16, 2011
Even as OWN: Oprah Winfrey Network has had some bumps getting o ...
- Lam Joins McCann NY As ECD
MediaDailyNews, - Thursday, June 16, 2011
Natalie Lam is joining McCann NY as executive creative director. ...
- Women Spend More On Fragrance, Downscale Nails
Marketing Daily, Sarah Mahoney - Wednesday, June 15, 2011
There are indications women will continue to beef up their beauty ba ...
- Moms Like Ads With Incentive, Earn Best ROI
Online Media Daily, Gavin O'Malley - Wednesday, June 15, 2011
Moms are more likely to search in various lifestyle categories online ...
- What Today's Chief Purchasing Officers Want
Marketing Daily, Maryam Banikarim - Monday, June 13, 2011
Advertisers have the opportunity to redefine the shopping experience for women ...
- Lululemon Reports Sales Up 16% In Q2
Marketing Daily, Sarah Mahoney - Friday, June 10, 2011
Lululemon isn't alone in predicting big sales gains for the $31 billi ...
- Women Love ABC, Network Strong on Dramas, Soaps
MediaDailyNews, Wayne Friedman - Friday, June 10, 2011
ABC is a great network for targeting women, notes Horizon Media. It ...
- CW Finishes Upfront In $400-Million+ Range
MediaDailyNews, Wayne Friedman - Tuesday, June 7, 2011
CW completed its upfront sales activity, adding around 10% in total upfro ...
- 'NYT' Names Abramson Editor
MediaDailyNews, Erik Sass - Thursday, June 2, 2011
The New York Times has a new editor, Jill Abramson, who ...
- Finding: 'Sandwich' Women Have 'Can Do' Attitudes
Marketing Daily, Karl Greenberg - Wednesday, June 1, 2011
Women now in their 40's and 50's were really the first ...
- Women's Pay: Equal Or Is Answer Elusive?
Marketing Daily, Vanessa Horwell - Wednesday, June 1, 2011
When International Women's Day rolled around in March, I contemplated the top ...