- Record Ad Revenue: How Yelp Reached $1.28B
Search & Performance Insider, Laurie Sullivan - Friday, February 16, 2024
Quality vs. quantity seems to drive revenue -- especially in the servic ...
- Yelp Adopted AI - Then It Really Adopted AI
MediaDailyNews, Laurie Sullivan - Sunday, October 29, 2023
Yelp is benefiting from an advanced bidding system by advancing AI technolog ...
- Yelp Expands Use Of Neural Networks To Improve Ad Matching, Search
MediaDailyNews, Laurie Sullivan - Tuesday, October 24, 2023
Yelp has expanded its use of neural networks to improve ad matchin ...
- Baird Revises 2023 Online Ad Forecast To $237B
MediaDailyNews, Laurie Sullivan - Friday, October 20, 2023
Baird Equity Research updated its multi-year online ad industry forecast for 202 ...
- This Is What An Advanced Attribution Model Looks Like
Search & Performance Insider, Laurie Sullivan - Thursday, September 21, 2023
"You don't need to eat the elephant in one bite," M^2 C ...
- 2023 U.S. Business Openings Tracking To Beat Previous High
MediaDailyNews, Laurie Sullivan - Tuesday, August 29, 2023
Yelp released data Tuesday that suggests "strong national growth" across all busine ...
- Yelp Reports Record $322M In Q2 Ad Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 4, 2023
Yelp reported better-than-expected Q2 financial results on Thursday on strong ad dema ...
- Apple Maps Making Strides In Local Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 14, 2023
Near Media now has six months of traffic data assessing how App ...
- Yelp Adds Tinuiti, Assembly, Performics To Roster For Its Agency Development Program
Search & Performance Insider, Laurie Sullivan - Wednesday, June 14, 2023
Yelp has added three partners -- Tinuiti, Assembly, and Performics -- ...
- Yelp Search, Visual Experiences Get An Upgrade Through AI, Large Language Models
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 26, 2023
Yelp has updated the way consumers experience content on the site a ...
- Uberall Announces New ChatGPT-Integrated Digital Revenue Assistant
Digital News Daily, Colin Kirkland - Tuesday, March 7, 2023
OpenAI's generative chatbot ChatGPT is now integrated across its local marketing platfo ...
- Yelp Explores Advertising For Businesses Without Physical Locations And Off Its Properties
Search & Performance Insider, Laurie Sullivan - Tuesday, March 7, 2023
Yelp has been working with large language models in search, providing ...
- More Business Openings Could Mean More Search Ads, Content
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 25, 2023
Business openings reached an all-time high in 2022, growing in 86% ...
- Yelp Weighs In With FTC Over Fake Reviews
Digital News Daily, Wendy Davis - Monday, January 9, 2023
Review platform Yelp is urging the FTC to consider fining anyone involv ...
- Yelp Changes App To Help Businesses Drive High-Quality Leads
Search & Performance Insider, Laurie Sullivan - Friday, December 9, 2022
Yelp has made significant changes to its app for businesses trying ...
- 88% Of Yelp Survey Participants Say It's Important To Understand Review Platform Reliability
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 30, 2022
Some 88% of respondents to a survey said it's important to understa ...
- Yelp Adds 'Spotlight' Ads To Home Screen
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 17, 2022
Yelp Spotlight Ads, introduced Thursday, aims to help national and regional bran ...
- Mailchimp And Yelp Team Up To Allow Users To Use Reviews In Emails
Email Marketing Daily, Ray Schultz - Wednesday, October 26, 2022
The move provides a way for small businesses to use other conten ...
- Yelp Creates Attribute, Business Fund, Resource Hub For Veterans
Search & Performance Insider, Laurie Sullivan - Tuesday, October 25, 2022
Yelp searches for veteran-owned businesses in the U.S. rose by 101% ...
- Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2022
As remote work patterns evolve, Yelp found the average yearly business grow ...
- Mentions Of Inflation In Reviews Rise At Record-High Rates On Yelp
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 20, 2022
The Yelp report, a benchmark of local economic strength, reveals changes ...
- Amazon Sues Facebook Group Admins, Targets Fake Review Brokers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 19, 2022
Amazon on Tuesday filed legal action against the administrators of more th ...
- Yelp Launches Request A Call Feature, Expands Search Categories
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 17, 2022
The feature, Request a Call, builds on the success of Request ...
- Commerce Secretary Backs Antitrust Bill Targeting Big Tech
Digital News Daily, Wendy Davis - Wednesday, April 27, 2022
Commerce Secretary Gina Raimondo on Wednesday endorsed the American Innovation and Choi ...
- Yelp Data Reveals Pandemic's Impact On Local Economies, Growth Of Outdoor Activities
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 28, 2022
Consumers still show a strong preference for outdoor dining. The number ...
- FTC Puts Review Platforms On Notice For Violations
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 4, 2022
Ten review management platforms were put on notice by the FTC. Lette ...
- Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Search & Performance Insider, Laurie Sullivan - Wednesday, February 2, 2022
On Wednesday, Google and Yelp shared information about their review process a ...
- Star Ratings And Words Make Reviews Trustworthy And Helpful, Survey Finds
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 7, 2021
Along with a star rating of 1 to 5, how many wor ...
- Yelp Adds Ad Units Connecting National Brands With Local Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 16, 2021
Yelp launched two ad units Tuesday -- Sponsored Collections, which allows bran ...
- Google Found To Have Highest Number Of Fake Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 28, 2021
Uberall partnered with The Transparency Company, which uses AI to find fa ...