Television News Daily
Wednesday, August 31, 2011
  • Cable Experiences Little 'Breakage,' Advertisers Not Cutting Cords

    A Wall Street report Wednesday says that even with a bumpy economy, advertisers aren't pulling back on spending commitments made in the TV upfront … Read the whole story

  • Gannett, Yahoo Widen Ad Alliance

    Gannett Co. and Yahoo are expanding a local advertising partnership under which the media company's newspapers and TV stations sell Yahoo inventory as part … Read the whole story

  • CNBC's Rovell Expands NBC Sports Coverage

    Darren Rovell will host a show this fall on the soon-to-named NBC Sports Network focusing on sports business, a topic he covers for CNBC. … Read the whole story

  • Muy Rico: Spanish-Language TV Tops $1.5B In Ad Rev

    With the U.S. Hispanic population growing, Spanish-language news media has fared better than its mainstream (English-language) counterparts, according to Pew Research Center. This continues … Read the whole story

  • NBC's WCAU Multicasts ACC Football

    In a sign of broadcasters continuing to experiment with multicast channels, the NBC station in Philadelphia will offer the ACC conference football games this … Read the whole story

  • UTexas - Austin Ads Feature 3D Projections

    The campaign promoting the university on the new Longhorn Network and on broadcasts of UT games features footage of a video projection on UT … Read the whole story

  • 'Real Artists Ship'

    The quote above is attributed to Steve Jobs, now the former CEO of Apple. What the quote means is the reason I admire what … Read the whole story

  • Grid And Bear It: Why Irene Was The Perfect Media Storm

    As far as media storms go, Irene may be the most powerful one ever recorded. Yes, it's true that by the time she made … Read the whole story

  • TV's No-Freeloader Manifesto

    Make sure the programming you pay for is going to entertain viewers who are interested in purchasing your product. Minimize freeloaders. Don't cut your … Read the whole story

  • NBC's 'Whitney' Counsels Talk As 'Punishment'

    The new ads for NBC's upcoming talk show "Whitney" advise women to talk to men about their relationships -- not as a communication tool … Read the whole story