Only eight shows remain for David Letterman until he leaves late-night TV after an extraordinary run of 33 years. How's he feeling about the approach of his final show May … Read the whole story
In the midst of taking a major ratings hit this current season -- and the expectation of a difficult upfront advertising market to come … Read the whole story
Kicking off the first of big four broadcast upfront presentations this week, NBC will look to boost its Thursday nights to keep its now … Read the whole story
Dish Networks witnessed sharply lower net pay TV subscribers in the first quarter of this year -- sinking by 134,000. Still, Dish had a … Read the whole story
Google's dominance as the world's largest media owner has increased, with the gap between it and its nearest competitor widening significantly over the past … Read the whole story
The average viewability of video ads across the Web -- not including YouTube -- is 54%, and on YouTube it is 91%. It's no … Read the whole story
The Federal Communications Commission denied broadband providers' requests to delay the portion of the net neutrality rules that reclassifies broadband as a utility service. … Read the whole story
A new campaign for Choice Hotels International hopes consumers will answer "stay" when posed with the song title question "Should I stay or should … Read the whole story
You've been champing at the bit for streaming services to offer a large enough array of programming so you can call the cable company … Read the whole story
It's hard to miss all the TV commercials studios buy to market action movies. But a new study from MarketShare contends that after a … Read the whole story
The quality of digital advertising has been top of mind of late, but which key metrics -- such as viewability, click-rates and completion rates … Read the whole story