A new miniseries premiering tomorrow night on Fox raises a question that comes up often when one contemplates the mysteries of the TV biz. In the case of this 10-part … Read the whole story
CBS is launching three new dramas and two comedies this season, and will probably lead all networks with the most upfront dollars in an … Read the whole story
Former President Clinton noted the spending power and reach of Hispanics for advertisers at Univision's upfront. He drove home the message that there is … Read the whole story
Joining other networks to provide marketers and media agencies with more data management tools, Turner Broadcasting is launching Turner Data Cloud. Turner Data Cloud … Read the whole story
Can social media predict which TV shows might be cancelled? Shows that elicit more love in the emotional attributes portions of conversation correlate with … Read the whole story
CBS this morning unveiled its 2015-2016 prime-time lineup featuring 22 returning series and seven new shows, including "Code Black," Limitless," and "Supergirl." CBS called … Read the whole story
ESPN Radio's "Mike & Mike" show (6-10 a.m. Eastern), hosted by Mike Golic and Mike Greenberg and originating for nearly 16 years from ESPN … Read the whole story
While Verizon and AOL are both consumer-facing companies, analysts and industry watchers say their merging has more to do with data and ad technology. … Read the whole story
Turner Broadcasting System this morning announced a reorganization, naming Doug Shapiro executive vice president and chief strategy officer. Shapiro is currently senior vice president-international … Read the whole story
Search, digital advertising, video content and mobile are the seeds sowing the relationship between Verizon and AOL. The telecommunications company signed an agreement to … Read the whole story
Chevrolet says that in addition to the broadcast spot, there is digital work tied to the film. The next-gen Chevrolet Volt and EN-V concepts … Read the whole story
Could Matthew Weiner have actually planned that "The Milk & Honey Route" -- the second-to-last "Mad Men" episode of this final half-season, with its … Read the whole story
TV continues to make its case against digital video: Commercials run on the big screen in full -- not below or partially below the … Read the whole story
Next month, Apple is supposed to make a big announcement. It's likely to be about a next generation Apple TV service--and that's got absolutely … Read the whole story