Friday, October 21, 2016

    Around The Net

    • Is NBCUniversal Putting Another $200M Into Buzzfeed?Re/code

      NBCUniversal is reportedly planning to invest another $200 million into Buzzfeed, in a deal that will value the digital publisher at about $1.7 billion. “Those are roughly the same numbers NBCUniversal used last year, when it first invested in BuzzFeed -- except that deal gave BuzzFeed a post-money valuation of $1.5 billion,” Recode reports. Yet, “since those deals, some … investors have become more wary about betting on digital media companies.”   ...Read the whole story

    • YouTube To Focus On Premium ContentCampaign

      Speaking at YouTube's IAB Digital Upfronts event, head of brand and solutions at Google, Alison Lomax, said the video channel would launch new sports packages on Google Preferred, which identifies YouTube's premium content. There will be two types of packages, one based on "behaviours" and one based on "moments." ...Read the whole story

    • Twitter To Focus On Live Events Next YearCampaign

      The technology company is looking for new brand partners for its app, which it launched last month across Apple TV, Amazon Fire TV and Xbox One. The app features live streaming video of events, ranging from NFL and the Premier League to the U.S. presidential debates. It allows Twitter users to join in and be part of the conversation live as the video is being streamed through the app. ...Read the whole story

    Kids Drive Parents' Use Of More Streaming Services

    The number of homes with more than one streaming service is rising. About 16% of U.S. viewing homes subscribe to multiple SVOD services, and that's up from 10% three years ago, according to a new study ...More