I tried to be stoic. I tried to be jaded. I was sure I wouldn't shed a single tear. But P&G won. I cried when I finally watched this P&G … Read the whole story
In a potentially troubling indicator for the world of marketing at large, Nielsen this morning reported a revenue decline of 1% for the second … Read the whole story
YouTube generated ~$800 million in 2011 through its YouTube Promoted Video program. YouTube connected the dots, and got many content providers and advertisers excited … Read the whole story
Created by Digital Broadcasting Group (DBG), "The Local Scene" series was shot on location at three popular live entertainment/restaurant venues: the AOA Bar & … Read the whole story
July 21 marked the 40th anniversary of George Carlin's arrest for performing "Seven Words You Can Never Say on Television" at Milwaukee's Summerfest. Carlin … Read the whole story
Sharpie knows it has a following of enthusiasts who think of it as more than a mere marker. In recent years, the brand has … Read the whole story
Holding company media agency billings have doubled over the past 10 years to more than $286 billion, representing a nearly 7% annual compounded growth … Read the whole story
Despite persistent problems in the key area of display advertising, AOL was able to post a second-quarter profit on Wednesday. Ad revenue rose 6%. … Read the whole story
"TV Everywhere" is a term that has all but entered the media lexicon. And yet, curiously, this seemingly all-encompassing label is still somewhat limited … Read the whole story