There is no shortage of places to go to view instructional music videos. But the market is somewhat smaller for live instruction, where an instructor gives you note-by-note guidance via Webcam. Brooklyn-based start up LessonFace has launched the service, with 50 teachers. ' ...Read the whole story
Nevada's tourism challenge is not boosting Sin City, but Nevada itself. The problem is that most people think the former is the landing strip for the latter. A new campaign by communications firm Burson-Marsteller and BuzzFeed is about changing that perception. ...Read the whole story
Extending more promotional spin from the CBS-CNET controversy, Dish Networks has placed a print ad in major newspapers touting an award for its Hopper set-top box that it almost received. ...Read the whole story
The Truthiness Is Out There
Lance Armstrong appeared on the Oprah Winfrey Network to explain 20 years of cheating, lying and cruel personal destruction of his truthful critics. Although he apologized for his conduct, he left the distinct impression that he was sorry mainly for getting caught. And his claim that he did not force his teammates into doping, among other continued denials, sounds like a crock. ...More
Two years ago, I published the 10 lessons I've learned about online video in my five years of heading my company. Today, in my seventh year, we'll touch on the seven most important realities we face moving forward. ...More
In its revised projections for ad revenue in coming years, Magna Global underscored the increased importance of tablets in media consumption, calling it an important development that affects all other media. ...More