Moguldom Media Group has found a good niche serving the African-American digital market. Next stop: Africa. Read the whole story
Coinciding with Facebook's continued embrace of streaming media, video platform Engajer is rolling out a new service this week to help brands embed video … Read the whole story
The just-launched campaign involves, first, getting people to tweet #wantnewcar about why they need a new car, and then responding in real-time with tweets … Read the whole story
In 2007, before the economic apocalypse stopped everything in its tracks, the ad tech industry witnessed a bevy of acquisitions in the broader display … Read the whole story
Combining live Tweets and real-time Vine production, Honda responds to car shoppers explaining why they want a new car. Sorry, Instagram, they tease -- … Read the whole story
Data-driven ad-targeting firm Media6Degrees has acquired mobile media-buying and targeting start-up EveryScreen Media. With the help of EveryScreen, Media6Degrees hopes to offer clients better … Read the whole story
Looking to separate itself from other TV distributors, Dish Network is allowing third parties to develop mobile apps for its Hopper set-top box. The … Read the whole story
Target, now in its 12th year of busing freshmen to nearby Target stores for after-hours shopping trips, is upping its college game this year, … Read the whole story
Facebook has adopted the #hashtag, a form of metadata that provides a means of grouping messages, which can then be searched and aggregated. Most … Read the whole story
Innovation is tough enough without tying our hands to the past. We need to send a clear message that winning requires risk, and that … Read the whole story
A group of ad networks today officially signed on to a voluntary plan aimed at curbing online piracy. Google, AOL, Yahoo and other Web … Read the whole story