Less than 2,000 people came to the first VidCon in 2010, held in a hotel in Los Angeles. Over 20,000 are at this one at the convention center in Anaheim … Read the whole story
Remember during the Super Bowl blackout when Oreos tweeted "You can still dunk in the dark" and the universe changed forever? Well, while it … Read the whole story
YouTube CEO Susan Wojcicki promised to add virtual reality and 3D support for videos that play back in its 360-degree format. The announcement, made … Read the whole story
That's assuming it took you about 2.5 seconds to read the hed. A new graphic from Gasoline, a startup apparel brand for startups, gives … Read the whole story
Along with its cool lone-wolf cachet, Meerkat now has another edge on rival Periscope: GoPro. Select owners of the portable cameras can now stream … Read the whole story
The party's almost over for marketers who thought they could continue to bid less on mobile campaign keywords, compared with the price paid for … Read the whole story
Since Budweiser's "Lost Dog" Super Bowl 2015 campaign garnered almost 65 million views - one of the most popular campaigns of the year so … Read the whole story
My problem with New Belgium Brewery has nothing to do with its branding (consistent and imaginative) or its products (assuming they don't own a … Read the whole story
Charlene Weisler and I thought it would be an interesting proposition for this week's Audience Buying Insider to allow some of the prominent programmatic … Read the whole story
There's no mistake where online video viewing trends are headed. YouTube CEO Susan Wojcicki unveiled a major redesign of its mobile app this week … Read the whole story