Gary Kreissman is an experienced marketing strategist, CEO and entrepreneur, producing results for leaders in financial (Lipper/Reuters), premium products (Remy Martin), consumer promotion (Val-Pak) and media/Internet (Precision Prospects). His expertise is rapid revenue generation and customer acquisition. Gary co-founded, managed and sold a multi-million dollar online lead generation business. He is currently Founder and CEO of Group PRM, which optimizes ROI on customer acquisition for financial services, media and service companies.
Meet Gary at:
Can Social Really Perform? Realities of Linking to Response to Social
Date/Time: 12:15 PM
Response marketers have a dream - to harness the power and passion of social media's influencers for customer acquisition. But the dreams are often dashed because it is often difficult to understand the rules of the game. Our panel will clarify how to navigate lead gen and ongoing communications in sync with the user experience social communities demand.
