Friday, July 31, 2015
Nina Lentini, Yesterday, 7:25 AM
  • The Ad Agency Of Old Is No LongerMashable

    The age of technology has certainly changed many industries, but ad agencies have had to completely reinvent themselves. The hours people spend on their phones, in email and browsing social networks dwarf the time spent reading newspapers and magazines. And DVRs and online streaming help most consumers skip right through traditional commercials. Read the whole story...

  • Q2 Profit At Mondelez Is Down Almost 35%Chicago Tribune

    The Deerfield-based snack company is looking for ways to boost its results amid a slowdown in the global snacks business. Earlier this month, Mondelez closed on two deals: It completed the merger of its coffee business with that of a smaller rival, and it acquired an 80% interest in a Vietnamese biscuit company. Read the whole story...

  • Marriott Thinks Global, Acts Global With NBA AllianceNYSportsJournalism.com

    Hotelier Marriott International has more than 4,200 destinations worldwide, and it can now put them into play after signing a deal naming it the official hotel for the NBA, specifically as the first league partner that will activate behind international games on five different continents, beginning at the NBA Africa Game on Aug. 1 and then continuing during the Global Games and Canada Series, with Marriot set to support via multi-platform activations. Read the whole story...

  • Buy A Mac, Get Free Beats HeadphonesSan Francisco Chronicle

    Apple kicked off its Back-to-School promotion for the year this week. Any customer who purchases a new Mac Pro, MacBook Air, McBook Pro, MacBook, or iMac with education pricing will receive a free pair of Beats Solo2 headphones. Apple kicked off its Back-to-School promotion for the year this week. Any customer who purchases a new Mac Pro, MacBook Air, McBook Pro, MacBook, or iMac with education pricing will receive a free pair of Beats Solo2 headphones. Read the whole story...

  • Market Widens For Used TeslasUSA Today

    Now that Teslas are starting to hit the used-car market, they show the potential to attract more younger, less affluent buyers and could expand the audience for the luxury electric-car maker, according to a recent study by Edmunds.com. An analysis by car-buying site Edmunds.com looked at the registration data of all Tesla Model S vehicles sold in the U.S., It found more middle-class and young buyers are opting for used ones. Read the whole story...