Karl Greenberg, Yesterday, 9:14 AM
  • Cellphone Kill Switches ComingSan Francisco Chronicle

    The wireless industry said smartphones will offer optional, reversible "kill switches" as a way to deter thieves. The feature lets users remotely erase their personal data and render phones inoperable if they are lost or stolen. Apple, AT&T, Google, HTC, Motorola, Microsoft, Nokia, Samsung, Sprint, T-Mobile and Verizon, among others, said they would offer the switch in phones this summer. Read the whole story...

  • E-Cig Marketing Called Into QuestionCelebrity Cafe

    The World Health Organization is leading with an initiative to regulate e-cigarettes in the same way as tobacco. It would like to classify these devices, which heat a nicotine-laced liquid into vapor, as tobacco under the Framework Convention on Tobacco Control. Read the whole story...

  • New Marketing VP For AholdSupermarket News

    Retail holding company Ahold USA on Monday has hired Amy Hahn to be SVP of marketing, effective April 28. Hahn will drive strategic marketing, market insights and analytics, advertising, promotion, brand development, corporate communications, innovation, digital strategy and execution. She will also be responsible for developing digital retailing and loyalty plans. Read the whole story...

  • General Mills Cooks Up Oatmeal With KeurigWall Street Journal

    General Mills plans to start selling Nature Valley brand oatmeal that can be cooked with a Keurig coffee machine via single-serving pods. Nature Valley Bistro Cups Oatmeal will have a packet of oatmeal, another packet of nuts and fruit and a flavor capsule that is mixed with the oats when hot water filters through the machine. Read the whole story...

  • Aaron Rodgers, Seth Rogen, Zac Efron For State Farm, ESPNNYSportsJournalism.com

    Green Bay Packers QB Aaron Rodgers is a veteran of State Farm commercials, and, "like a good neighbor," he is now there to happily greet actors Seth Rogen and Zac Efron in a humorous spot. The ad incorporates the NFL, ESPN's SportsCenter, Rogen's acting career, Eli Manning, Peyton Manning, Nike, State Farm and the upcoming movie, "Neighbors," which stars Rogen and Efron. Read the whole story...