Around the Net In Brand Marketing Issues for May 2008
Around the Net In Brand Marketing - Friday, May 30, 2008
Under-Age Girls Present Dilemma For 'Sex And City'
Dior Axes Stone In China Over 'Karma' Remark
Bezos Says Amazon Has Three Kinds Of Customers
Black Antismoking Group Drops Backing For Tobacco Bill
Retailers Rush Hot Fashions To The Racks
Source: United-US Airways Merger Talks Suspended
Avon Concocts Scent of a Bond Girl
Around the Net In Brand Marketing - Thursday, May 29, 2008
Phony Worlds Invaded By Real Products
Pushing Luxury In An Economic Slowdown
PepsiCo Scores Big With Super Bowl Ads
Marketing Lessons From The Toyota Prius
Not Showing Near You: 'Sex And The Kitty'
Struggling DHL Turns To Rival UPS For Help
What Happens When You Take The Sugar Out Of Kool Aid?
Around the Net In Brand Marketing - Wednesday, May 28, 2008
Bad Name, Good Cookie: Hydrox Makes Brief Return
Coors Goes Social With 'Code Blue'
Does Anyone Care About 'Another Satisfied Customer'?
China's Earthquake Casts Olympic Sponsors In New Light
Former Coca Cola CMO Chuck Fruit Dies At 61
Regis Is Sweet On Sugar Substitute
Mentos Spends Big To Introduce New Gum In U.S.
Around the Net In Brand Marketing - Tuesday, May 27, 2008
U.S. Shift To Digital Signal Could Hurt Daytime, Late-Night TV
Family Drama Behind The InBev, Anheuser-Busch Deal
Advertising Is A Waste Of Time, Money
Hershey's Throws Itself A Party (Or 10,000)
Buy A Car, Get The Gas For Free
Despite PR Strategy, American Takes Flack For New Fees
Sears And LL Cool J Team For New Brand
Around the Net In Brand Marketing - Friday, May 23, 2008
Tourism Industry's Entreaties Take On Urgent Tone
Water, Water Everywhere, More Than Enough To Drink
Another Hollywood Brand Consultancy
McDonald's Java Ambitions Off To Slow Start
Crispin Just (Can't) Do It For Nike
Vlasic Searches For Stork Baby
Around the Net In Brand Marketing - Thursday, May 22, 2008
Chick-Fil-A Not Flattered By McDonald's Imitation
Microsoft Pays Consumers To Use Search Engine
American Airlines Institutes Checked-Bag Fee
Pizza Delivery Chains In Widget Arms Race
Luxury Retailer Cartier Gets Personal
Mars Gives M&M's A Face: Yours
Barnes & Noble Eyes Borders Chain
Around the Net In Brand Marketing - Wednesday, May 21, 2008
Merck Settles, Agrees To Advertising Restrictions
Microsoft Advertising Is Open For Business
Beverage Giants Adopt Kids' Marketing Guidelines
Macy's Goes Local To Bring Back Regional Shoppers
The Return Of The Live Commercial
Procter & Gamble Goes Green-Quietly
Jerusalem Bans 'Sex' Ads
Around the Net In Brand Marketing - Tuesday, May 20, 2008
CMOs SayAd Budgets Will Survive Downturn
Nutrasweet Takes A Marketing Shortcut
Volkswagen Gives The People What They Want
Olympic Sponsors Rest Their Voices In Q1
CEO Who Shared His Social Security Number In Ads Had ID Stolen
Study: Coupons, Samples Influence Consumer Choice
Playboy Enlists Digital Marketing Chief
UK May Lower The Volume On Commercials
Around the Net In Brand Marketing - Monday, May 19, 2008
Bringing A Brand Back From The Dead
For P&G, Extensions Were Key To Newfound Febreeze Success
All Jokes Aside, Coors Is Taking Off
NHL Aims To Capitalize On Stanley Cup Playoffs
McDonald's Boss Takes Aim At 'Flawed' Calorie Rules
World Wrestling Entertainment Launches Web Site For Kids
Macy's Inks Deal To Open FAO Schwarz Outlets
Around the Net In Brand Marketing - Friday, May 16, 2008
Reacting To Tesco, Wal-Mart Will Sell Food In Smaller Stores
Twitter Gains Momentum As A Marketing Tool
FAO Schwarz Will Play In Macy's
Miller CEO: Gas, Food Prices Drive Consumers To Cheap Beer
Shoppers Buying Smaller-Size Items To Control Spending
One Laptop Per Child Teams Up With Microsoft's Windows
Chrysler Shuffles Marketing; Media, Brand Teams Centralized
Judge Sides With Red Cross Over Trademark
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