• April 20, 2009

Mobile ad network Quattro Wireless has hired former DoubleClick executive Lynn Tornabene as chief marketing officer. In her new role, she will lead the Waltham, Mass.-based company's corporate and product marketing efforts in Quattro's New York City office and report to CEO Andrew Miller.

Tornabene was previously head of communications for Google subsidiary DoubleClick. Prior to DoubleClick, she held positions at Stockback, Wunderman, IBM and PIA Radio Network. Quattro also announced the hiring of Dan Grigorovici as vice president of data strategy, targeting and analytics, and Mike Owen as East Coast director of ad sales.

Grigorivici joined Quattro from Rapp (formerly Rapp Collins), and Owen was previously at Menshealth.com.--Mark Walsh