• Variety, Wednesday, June 24, 2009 9:45 AM

MTV Latin America is shaking up its annual awards format this year by holding a multi-city kudocast on Oct. 15 that includes Los Angeles. Bogota and L.A. are the first two cities to confirm participation on the eighth edition of "Los Premios MTV," to be broadcast on MTV nets all across Latin America and on Spanish-language MTV Tres in the U.S.

"This year's multi-city format will allow us to expand our reach on the ground unlike any other event in the region," says MTV Networks executive Sofia Ioannou. This year's show will also feature a number of online multimedia tie-ins. Last year's show, held in Guadalajara, Mexico, captured an estimated 12.5 million viewers.

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