• June 29, 2009

T-Mobile USA is rolling out a new mobile application that will offer coupons and discounts on environmentally friendly products through consumers' mobile phones. The Green Perks program is part of the company's Mobilize initiative, which is designed to help consumers who want to make more eco-friendly choices.

"With mobile phones at the center of so many consumers' lives, T-Mobile is continually exploring fun, useful tools and applications that enhance the lives of our customers," said Ryan Butz, director, Customer Marketing, T-Mobile, in a statement. "[Green Perks] builds on the work we are doing with the recent launch of the Moto W233 Renew phone, and our Green Account, which makes it easy for customers to reduce paper associated with their T-Mobile service." --Aaron Baar