by Thom Forbes
The good news for Walmart is that same-store sales rose for a second straight quarter after nine quarters of decline. Analysts see the results as an indication that resuscitation of its everyday low
pricing policy and holiday-season layaway plan, as well as restoring the 10,000 items or so that it had withdrawn in an ill-advised attempt to declutter its shelves, has put the retailer back on the
right track. But, at best, it's the local, not the express. ... Read the whole story
automotive
by Karl Greenberg
Harley-Davidson's new Softail Slim motorcycle will have a starring role in the forthcoming Marvel Studios/Paramount film, "The Avengers," scheduled to premiere on May 4. ... Read the whole story >>
retail
by Sarah Mahoney
While the world's largest home-improvement retailer has been hammered by the seemingly endless softness in the real estate market, its fiscal fourth-quarter sales rose to $16 billion, with
comparable-store sales getting a 5.7% bounce. ... Read the whole story >>
technology
by Aaron Baar
In a minute-long commercial, a bride and groom on their wedding day are treated to ominous comments from strangers and loved ones that they're going to "lose everything." (Even the limo from the
service features a sign, "Just Lost Everything.") ... Read the whole story >>
food and beverages
by Karlene Lukovitz
The number of Americans reporting that they purchase organics increased from 39.8% to 41.8% between January 2011 and January 2012, according to an annual organic products survey from TABS Group. ... Read the whole story >>
research
by Karl Greenberg
In the ephemeral world of brand affection, which isn't necessarily reflected in sales volume, Southwest Airlines, Google and Dove are big winners. But there are differences when it comes to gender. ... Read the whole story >>
airlines
by Tanya Irwin
JetBlue Airways is inviting customers to vote on the next Kaboom playground location on the airline's Facebook page. Those who vote will be entered for a chance to win a JetBlue Getaways vacation
package. ... Read the whole story >>
by Gavin O'Malley
Marketers face collective challenges when deciding on data metrics, brand tracking and how to employ new technology. One problem is that marketers don't know what sort of data they're looking for,
said Andrew Edwards, CEO of Technology Leaders, a Web and multichannel analytics firm. ... Read the whole story >>
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advice
by Len Stein
From a review of some recently published "secrets of PR," it seems there's not much new under the sun to be found among Google's 110m ... ... More
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