News Brief
EZTarget Goes After Hispanic Target
Jun 30, 2009, 7:01 AM
Ad network EZTarget Media has signed several new partners, including Hispanic soccer enthusiast sites Goal.com and Mediotempo.com, along with entertainment portal Novulu.com.
Since its November 2008 debut in the United States and Latin America, EZTarget Media has signed deals with some 40 companies and 30 advertisers.
Advertising clients range from McDonald's and Toyota to Nintendo and Proctor and Gamble.
EZTarget is owned by Hispanic-American Web portal Terra USA Terra Latin America, the parent of Terra USA, claims roughly 60 million unique monthly visitors worldwide. --Gavin O'Malley
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