Spears began appearing in ads for Candie's, sold exclusively at Kohl's, last spring. And she's also sporting Candie's apparel in "Radar," her newest music video. (Brace yourself - the plot involves Spears falling for a handsome polo player.) The "Only at Kohl's" campaign was created in-house by Iconix, owner of the Candie's brand.--Sarah Mahoney