Around the Net
10 PPC Ways To Increase Conversions
- PPC Hero, Thursday, July 16, 2009 5:16 PM
Add a call-to-action button, minimize navigation, put the important information above the fold, and make copy on the site easy to scan and read. These helpful hints are just a few of the 10 from
Amber that aim to help optimize PPC landing pages and increase conversions.
And those needing a nudge to make changes should consider this. Amber writes the changes could increase conversion rates by .5%.
