Regian & Wilson/ Grey, a Grey Global Group Inc. company and the leading advertising agency in Tarrant County, has changed its name to Grey Worldwide: Dallas/Fort Worth. Bob Berenson, vice chairman of
Grey Global Group, said the name-change is part of the evolution that was planned two years ago when Regian & Wilson joined the Grey family. "As the largest agency in America, Grey Worldwide has
concentrated its full-service operations in New York, Los Angeles and San Francisco. With a commitment to grow our operation in the central region of the U.S, now is the right time to align Regian &
Wilson's name and operations with the rest of our system."
The Texas agency has spent the two years since its acquisition by Grey undergoing an extensive orientation and training program to fully
utilize and connect with all the resources available through the international network.
