Jupiter Media Metrix reports that US online retail sales will reach $104 billion in 2005 and $130 billion by 2006, up from $34 billion in 2001. This compares with their original forecast of $36 billion in 2001 and $118 billion in 2005.
The report says that 52% of the online population will be making retail purchases online by 2002, up from 40& in 2000. That figure is expected to grow to 63% by 2006.
According to the March 2001 Jupiter Consumer Survey:
- 70% register to receive e-mail for new products and special offers
- 68%
register prior to making a purchase
- 50% register to store personal information on a site
- 41% register to receive physical mail.
- 85 % of online buyers say they are very or somewhat more likely to return to a site after receiving an e-mail message from a retailer.
Of the top retail sites in March 2001:
- 56% were brick-and-mortar retailers - 44 % were
Internet-only retailers
The reverse was true for March 2000
- 62% were Internet-only retailers