News Brief
A Sky Alliance Formed
May 31, 2001, 12:00 AM
SkyGo, Inc., a wireless marketing company, and OmniSky Corporation, a provider of wireless applications and services, have announced an alliance to provide content publishers with targeted wireless advertising programs that aim to expand these providers addressable markets. Under the terms of the agreement, OmniSky will refer its content partners to wireless marketing services from SkyGo. As an OmniSky preferred provider, SkyGo offers technology, media and consulting to those publishers who would like to enhance their wireless offerings by delivering advertising campaigns that are relevant and compelling to mobile consumers.
- Adam Bernard
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