Nearly half of U.S. consumers are ready to watch live broadcast TV via a mobile device, according to a survey of 1,000 consumers by Magid Media Labs on behalf of the Open Mobile Video Coalition.early
nine out of 10 respondents say they are interested in watching live news and weather programming while on-the-go. Mobile DTV uses a small portion of TV stations' digital channel and can deliver
full-mobile video to specially equipped mobile devices, even in moving cars.
The appeal is pronounced about adults 18-29, who will be early mobile DTV adopters. Their interest in
mobile local news is double their current daily viewership on conventional TV sets.
Read the whole story at TV NewsCheck »
