Mullen - Men's Wearhouse and K&G Fashion Superstore

  • by December 21, 2009
Mullen has been named agency of record for Men's Wearhouse and K&G Fashion Superstore. As part of the Men's Wearhouse win, Mullen also will serve as the lead agency for Moores Clothing for Men, the Canada-based men's apparel retailer owned by The Men's Wearhouse Group. Mullen will help develop overall brand positioning and strategic marketing communications, along with creative, public relations and social media elements. The agency's Winston-Salem, N.C. office will handle the work, estimated at $100 million.
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