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Apps Push Radio On iPhones

  • USA Today, Monday, December 21, 2009 10:34 PM
High-powered smartphones that can access the Web from virtually anywhere may be the best thing that's happened to radio. Local stations are racing to create software applications (apps) and appealing talk and music programming to help them reach consumers who see their iPhones, BlackBerrys and Droids as portable entertainment devices.

With the help of apps, smartphone users can listen to live broadcasts from hundreds of radio stations as well as services such as Pandora, with its 40 million registered users, that offer music tailored to the listener's taste. About a year after Clear Channel introduced its iHeartRadio app for iPhones, phone users account for 10% of its digital audience.

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