Finding KPIs And Defining Benchmarks

David Harry, with help from the SEO dojo community, set out to find the metrics for measuring SEO success. While the group determines there's no "cookie cutter approach," the notes in the post provide interesting insights into ways to approach measurement. Harry begins by defining KPI and benchmarks before helping to determine what constitutes success. He provides examples of conversion points, metrics to watch and more.
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Tags: keywords, search, seo
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