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Couric's Future At CBS Questioned

New York, Thursday, July 22, 2010 11:40 PM

Though her reported $15 million annual contract is not up until next June, one idea that was floated was for CBS to buy out the remainder of Couric's contract this September and put in someone new this fall. Couric may even wind up back at NBC. According to sources, NBC CEO Jeff Zucker has communicated to Couric's agent, Alan Berger at CAA, that NBC would welcome Couric's return when she is available.

And Couric herself sees the media writing on the wall. Her next act in TV will likely be part of a larger media brand she hopes to build around content she creates. Television will be an important platform, but Couric over the past year has aggressively sought to establish herself online, through a weekly web interview show and frequent Twitter updates. One thought is that she would create her own production company.

Read the whole story at New York »

celebrity, television

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