How Advertisers With Large Budgets Join SEO And Social

Imelda Khoo, blogging from SES in San Francisco, gives us the rundown on a presentation discussing how large advertisers accelerate their SEO campaign with social media. Folks from Covario and Well Fargo participated. The group talks about how social media impacts SEO, how to determine budgets for social media vs. SEO, and if the value's in organic or paid search.
Read the whole story at Search Engine Watch »
Tags: ppc, search, seo
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