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News Corp Draws Education Strategy

News Corp. has become one of the biggest players in the increasingly crowded field of corporate investors chasing the next technology to transform American education. Company executives say the foundation of the media conglomerate's push will be Wireless Generation, a Brooklyn, N.Y., maker of software and other tools to help schools evaluate and monitor student performance and tailor teaching plans accordingly. News Corp. plunked down $360 million last month for 90% of the company.

Sources say News Corp. is interested in making other acquisitions and investments in technologies designed to change the way children learn, though it expects future deals to be significantly smaller and focused on bolstering Wireless Generation. Rupert Murdoch has described Wireless Generation as a gateway to a kindergarten-through-12th grade education market worth about $500 billion a year in the U.S. alone.

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