Chitika agreed to settle an FTC privacy complaint alleging that the company offered deceptive opt-outs.
The FTC alleged that betweeen May of 2008 and February of 2010, Chitika's opt-out cookie lasted for only 10 days. Chitika agreed that in the future, its opt-out cookies will last for at least five years.
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Wendy Davis is a Senior Writer at MediaPost. You can reach Wendy at email@example.com