SapientNitro has tapped David Bradfield for the new position of director of marketing strategy and analysis for the social-experience team in its Toronto office. Bradfield was previously with Omnicom
PR firm Fleishman-Hillard as senior vice president, serving as chair of its global digital practice for the past five years. The agency said Bradfield will be working in social media and digital
channel strategy.
--Les Luchter