Hotwire Awards Advertising Account to DeVito/Verdi, NY
Dec 19, 2002, 12:00 AM
Discount travel site Hotwire yesterday announced it has assigned its advertising account to DeVito/Verdi, New York. DeVito/Verdi was awarded the account following a lengthy review of numerous agencies nationwide. "DeVito/Verdi won our business on the strength of their extensive retail experience, strategic marketing insights and powerful creative," said Ty Shay, Hotwire vice president of marketing. "We're excited to begin work with this team."