A small part of the financial regulation passed last year is central to a lobbying and ad push around debit card fees that pits retailers against banks. Currently, retailers pay a fee to the bank as
well as to Visa or MasterCard whenever a person swipes a card to make a purchase. These interchange fees make banks big money and cost retailers about $16 billion a year. The new legislation is meant
to fix that, but banks and Visa and MasterCard are hoping to delay the rule. Both sides are advertising heavily in Washington, D.C.'s Metro and other spaces to argue their respective points.
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