PHD Chooses Audit Firm
Jul 17, 2003, 12:00 AM
A week after signing Starcom MediaVest, AudioAudit has landed another media buying agency. PHD US has chosen the firm to provide advanced technology broadcast TV analytics and services for its clients. "PHD US is focused on ensuring that our client broadcast investments deliver their full value during their broadcast schedules," said Steve Grubbs CEO of PHD US. "We believe AudioAudit will help us provide a higher quality of service and accountability to our clients and help to maximize our clients' return on their media and marketing investments."