News Brief
Starbucks Launches Android Payment App
Jun 16, 2011, 10:30 AM
Starbucks has launched Starbucks for Android, enabling customers to pay, manage their Starbucks Card, check their rewards status and use other features using Android 2.1 or above phones. With the addition of the Android app, a mobile payment option is available through about 90% of smartphone models currently in use, according to the company.
In addition, in July, the Safeway, Inc. supermarket chain will roll out mobile payment at nearly 1,000 Starbucks locations within its stores across the U.S. A mobile payment capability is already available at Starbucks' nearly 6,800 U.S. company-operated stores, and in more than 1,000 Starbucks locations in Target stores.
Recent Marketing Daily Articles
-
4 Types Of Marketing Cultures: How Fast Is Yours? May 20, 9:16 a.m.
Marketers everywhere may be talking about creating a fast-moving culture of innovation, but most CMOs will ... -
United Expands Loyalty Program To Businesses May 19, 10:13 p.m.
United Airlines is launching the MileagePlus Small Business Network, the first U.S. travel loyalty program that ... -
Champs Taps Westbrook For Ad Push May 17, 4:52 p.m.
When it comes to a spokesperson deal, if you’re a star athlete you don’t necessarily have ... -
Strategic Vision: Domestics' Strong Showing In Quality May 17, 4:47 p.m.
For several years there has been convergence in the automotive market. No, we're not speaking of ... -
Athenos Unleashes 'Cooking With Yiayia' Campaign May 17, 9:48 a.m.
Julia Child she isn’t, but Yiayia brings her own, trademark irascible appeal to a new series ... -
Gen Y's Favorites: JCPenney, Target, Walmart, Kohl's May 17, 9:07 a.m.
For all of Gen Y’s ballyhooed love of techno-shopping, it turns out that retailers have little ... -
Hanes Aims Destruction Videos At Gen Y May 16, 11:25 p.m.
In an effort to encourage Millennial men to slip into its new ComfortBlend socks, tee shirts ... -
FirstBank Expands Ad Campaign May 16, 11:11 p.m.
FirstBank is extending its TV advertising for the first time outside of its home state of ... -
Jennie-O Partners With 'Recipe Rehab' May 16, 1:07 p.m.
Jennie-O products are being featured in integrations in the popular “Recipe Rehab” show, and in a ... -
2 Audiences, 2 Approaches For Samsung Monitors May 16, 12:27 p.m.
When we get consumers to shell out money for high-end computer monitors, it’s important to give ...
Be the first to comment on "Starbucks Launches Android Payment App"
Leave a Comment