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New York Mag Creates Dating Web Site

New York magazine has partnered with the dating website HowAboutWe to create a co-branded dating site, housed within nymag.com. Revenue within the two brands will be split evenly.

In HowAboutWe, folks post ads suggesting dating ideas, as in "How about we... sit on a park bench and make up conversations for the people we see."

Read the whole story at Business Insider »

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