1-800-FLOWERS.COM has selected Hitwise as its online competitive intelligence service. The Hitwise service, based on data collected from a sample size of 10 million U.S. Internet users, provides
1-800-FLOWERS.COM with the ability to access daily information on how Internet users interact with over 450,000 websites across 160 industry categories. This intelligence allows users to identify
opportunities in areas such as customer acquisition and retention, search marketing, and benchmarking performance versus the competition.
