- SEOBook, Thursday, August 25, 2011 2:42 PM
Multiple tools provide more than one perspective. That's obvious. But Aaron Wall tells us why it's important to use at least two when optimizing Web sites and campaigns. For starters, he explains, most Web analytics tools either support real-time tracking or granular historical data, but few offer both for a reasonable cost. Wall provides a long list of options, with highlights on each.
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