Mashable Adds Sites, New EIC

  • September 13, 2011
Mashable announced an new editorial direction for the site -- new sections that cover entertainment and news and redesigned navigation and top editorial appointments. The Entertainment section launch is presented by Samsung Telecommunications America. Also, Mashable is promoting Adam Ostrow to senior vice president of content and executive editor, and naming Lance Ulanoff to editor in chief. Previously, Ulanoff was EIC of PCMag.com.

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