Scala, a global provider of digital signage and advertising management solutions, named Tom Nix as CEO. Nix was previously vice president, Americas and Oceania, where he was responsible for Scala's
sales, services and support operations in those regions. Scala drives more than 500,000 screens worldwide; its customers can connect to digital signage via CRM and ERP systems. U.S. digital
out-of-home media spending is projected to be $3.5 billion this year according to Adcentricity.