Chevrolet Hits Global Sales Record
Chevrolet sold 1.2 million vehicles globally in the third quarter, the best July-to-September results in the brand’s 100-year history, said the GM division, in a release.
In the first nine months of 2011, Chevrolet sold 3.6 million vehicles globally, positioning the brand for its best-ever calendar-year sales.
“Nine months of record sales is a great testament to the strength of Chevrolet’s products and service,” said Chris Perry, VP, Chevrolet global marketing and strategy, in a company release. “That success would not be possible without first connecting with new customers individually – no matter where they live – listening to their needs, and then welcoming them to the Chevrolet family.”
Chevrolet post sales of over 175,000 of its Cruze compact cars worldwide in the third quarter this year, driven by U.S. and China. More than 970,000 Cruzes have been sold since it was introduced in early 2009, and the 1 millionth Cruze is expected to sell by the end of October.
Recent Marketing Daily Articles
-
Beer Category Grows Most In Brand Rankings May 23, 12:40 a.m.
Beer was the highest growth category in this year’s BrandZ rankings, up 36% year-over-year, according to ... -
Saks Soars; Target Misses May 22, 6:10 p.m.
It’s a buzzy week for retailers. While mass chains such as Target and Lowe’s say the ... -
Cricket Makes More From Less May 22, 4 p.m.
Prepaid wireless carrier Cricket Communications is taking direct aim at customers of the larger, post-paid companies ... -
Seattle's Best Promos New Drive-Thru Format May 22, 3:43 p.m.
Seattle’s Best Coffee has simultaneously opened 10 “drive-thrus” in the Dallas/Fort Worth area. This marks the ... -
Balance Bar Unveils 1st National TV Ads In 10+ Years May 22, 6:26 a.m.
Balance Bar -- one of America’s first nutrition/energy bar products (launched in 1992) -- is looking ... -
Crowne Plaza Measures PGA Tour Sleep Habits May 21, 11:21 p.m.
Just in time for the Crowne Plaza Invitational at Colonial tournament this week, Crowne Plaza Hotels ... -
Dodge Goes Social With 'Defiance' May 21, 4:44 p.m.
Chrysler LLC's Dodge, which has category-exclusive sponsorship of the "Defiance" TV show and online game for ... -
Microsoft Unveils Xbox One May 21, 2:34 p.m.
For a presentation that was obstensibly about a new gaming console, Microsoft’s unveiling of its next-generation ... -
Telematics Ecosystem Booming, But Caution Advised May 21, 2:05 p.m.
The head of marketing for, say, Starbucks, is probably thinking about cars. Specifically, how to go ... -
Sony Touts Ultra High-Definition TVs May 21, 12:19 p.m.
We’ve been through the HDTV era and the 3DTV era -- now get ready for the ...
Be the first to comment on "Chevrolet Hits Global Sales Record"
Leave a Comment