Dundas Joins Initiative

  • February 23, 2003
Initiative Media North America added two key personnel to its national broadcast department. Ray Dundas, formerly group director, national broadcast at OMD New York, will take on the newly created role of Senior Vice President, Group Director, National Broadcast. Initiative’s own Peter Butchen will fill a spot with the same title. Both will report to Tim Spengler, executive vice president, director of national broadcast. Butchen currently heads up several of Initiative Media's largest direct accounts, including Bayer Corporation, Burlington Coat Factory and Ross Laboratories.
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