FTC Asks ICANN To Scale Back Domain Plan
A planned expansion of available domain names could result in a proliferation of phishing scams, the Federal Trade Commission warns in a letter to the Internet Corporation for Assigned Names and Numbers.
The regulators are urging ICANN to slow down its controversial plan to allow any word -- brand names as well as generic terms -- to serve as top-level domains. A top-level domain is the letters to the right of the last dot in the URL, like “.com” or “.edu.”
ICANN currently intends to accept applications for new top-level domains between Jan. 12 and April 12. Registering a new top-level domain will cost at least $185,000, and operating it will cost $25,000 a year.
The FTC says in its 15-page letter that the “rapid, exponential expansion” of global top-level domains “has the potential to magnify both the abuse of the domain name system and the corresponding challenges we encounter in tracking down Internet fraudsters.”
The agency specifically warns that scammers will be able to register misspellings of banks in order to trick consumers into entering their personal data. “The potential for consumer confusion in other variations of these types of scams is significant,” the FTC says.
As an example, 'ABC bank' could be registered in .com, but another entity could register 'ABC' in a new .bank gTLD, and a different entity could register “ABC” in a new .finance gTLD. Scam artists could easily take advantage of this potential for confusion to defraud consumers.”
ICANN has said that it expects up to 1,500 applications next year for new top-level domains, and that it will allow up to 1,000 new top-level domains in any one year. The FTC is asking ICANN to revise that figure downward to “a more reasonable limit.” While the FTC doesn't propose an exact figure, it says that “doubling the number of existing gTLDs in one year would be an aggressive increase.”
Lawmakers also recently urged ICANN to move cautiously.
Despite the pleas to scale back the plan, an ICANN representative told Online Media Daily on Monday that the organization intends to proceed with the rollout next month. ICANN President and CEO Rod Beckstrom also stated that the organization will “work cooperatively with the FTC and all stakeholders on matters of consumer protection.”
Beckstrom added that ICANN “will monitor the implementation and take corrective actions as necessary in the face of unanticipated harms."
Recent Online Media Daily Articles
-
Weather.com Develops Real-Time Data Ad Targeting May 17, 5:12 p.m.
Weather.com has begun using audience segmentation data from Lotame to develop real-time ad targeting services based ... -
MetroPCS Drops Challenge To Neutrality Rules May 17, 4:44 p.m.
T-Mobile's newly acquired MetroPCS withdrew its challenge to the Federal Communications Commission's net neutrality rules on ... -
'Geo-Conquesting' Drives Higher Mobile Click Rates May 17, 3:56 p.m.
The practice of conquesting -- running advertising for a brand or product near editorial content about ... -
Cox-Backed, Skyword Raises $6.7 Million To Enhance Content Creation May 17, 3:34 p.m.
Internet services and utilities will rely more on content as the industry matures. Shereta Williams, vice ... -
Ford, Jeep, Chevy Top Digital Auto Brands May 17, 1:09 p.m.
On the digital proving track, Detroit is beating out the competition. Ford, Jeep and Chevrolet were ... -
Choosing Sides: VivaKi Backs comScore; ABC Throws In With Nielsen May 17, 9:52 a.m.
In a battle to control the future of the ad industry’s currency, Nielsen and comScore each ... -
Yahoo Adds Tweets To News Feed May 16, 6:18 p.m.
Yahoo will incorporate selected tweets into the news feed on its redesigned home page through a ... -
Mozilla Puts Cookie-Blocking On Hold May 16, 6:16 p.m.
Mozilla is putting the brakes on plans to block third-party cookies by default in the upcoming ... -
Mobile Ad Results In Line With Rich Media May 16, 5:39 p.m.
Mobile display ads perform roughly on par with rich media ads in terms of click-through and ... -
Google Plans To Transition Brands Into Content-Driven Advertising May 16, 4:30 p.m.
Google wants technology to "step out of the way" as developers integrate it into everyday life. ...


Be the first to comment on "FTC Asks ICANN To Scale Back Domain Plan"
Leave a Comment